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Real Spill: What I Learned From A Tik Toker With 1.3 Million Followers
One never knows what they will come across in these social media streets. From Tik Tok to Instagram the possibilities are endless. Some posts are sad, others informational, and others are flat out hilarious.
One Tik Tok video that caught my eye, was of a young lady with 1.3 million followers posted how she set up a meet and greet and not a single soul showed up. I felt bad for her. The camera scanned the venue after showing her at the table with wristbands apparently for fans, all alone.
I’m not sure why none of her followers showed up. Maybe none of them lived in the area. Maybe they didn’t know she was going to be at the event. Whatever the case, her posting that video taught me one thing: there is a difference between followers and supporters.
Followers do just that; follow you online, like, comment. Supporters, are the ones who subscribe to paid memberships like a patreon, buy our products and/or services, send cash donations, come out to our live events if and when possible.
The way social media has been set up, its hard to not focus on follower count. Who doesn’t want a lot of followers? It’s ego and confidence boosting. And has other perks that come from it. No one creates content to go unnoticed or unacknowledged.
However the most important thing to me is, who will actually support?
Because supporting takes a different type of investment. The kind that is deeper than surface level. One that not every follower sees the value in, or is willing to make.
